Privacy policy

Last updated: 27 June 2026

1. Who We Are

This website is operated by AM-IN Remedies ("we", "us", "our"), trading as Pure Cure. Our registered address is United Hospital, 208 Chak Road, Kashmir Pull, Faisalabad, Pakistan.

2. Information We Collect

We collect the following personal information when you interact with our site:

•        Name, email address, phone number, and delivery address when you place an order.

•        Payment confirmation details processed securely through our payment provider (we do not store card numbers).

•        Browsing behaviour on our site including pages visited, products viewed, and items added to cart — collected automatically through cookies and tracking tools.

•        Communications you send us via email or WhatsApp.

3. How We Use Your Information

•        To process and fulfil your orders and send you order confirmations and shipping updates.

•        To respond to your customer service enquiries.

•        To send you promotional communications if you have opted in (you may unsubscribe at any time).

•        To improve our website and product range based on how visitors use the site.

•        To run advertising campaigns and measure their effectiveness.

4. Meta Pixel and Advertising Tracking

We use the Meta Pixel (also known as the Facebook Pixel) on our website. This is a piece of code that collects data about your activity on purecurepk.com — including pages you visit, products you view, and purchases you complete — and sends that information to Meta Platforms Inc. (Facebook and Instagram).

This data is used to:

•        Show you relevant advertisements for our products on Facebook and Instagram.

•        Measure how effective our advertising campaigns are.

•        Build audiences of people who have visited our site so we can reach similar potential customers.

The data collected by the Meta Pixel may include your IP address, browser type, and interactions with our website. This information is processed by Meta in accordance with their Data Policy (facebook.com/privacy/policy).

You can opt out of Meta's use of this data at any time by visiting: facebook.com/privacy/consent/specific/metapixel or by adjusting your ad preferences at facebook.com/ads/preferences.

5. Cookies

We use cookies to keep your cart active, remember your preferences, and collect analytics data. You can disable cookies in your browser settings, though some parts of the site may not function correctly if you do.

6. Sharing Your Information

We do not sell your personal information. We share it only with:

•        InstaWorld (our shipping partner) — to deliver your order.

•        Shopify Inc. — our e-commerce platform, which hosts our store and processes transactions.

•        Meta Platforms Inc. — for advertising purposes as described in Section 4.

•        Our payment processor — to securely handle your payment.

7. Data Retention

We retain your order information for as long as necessary to fulfil orders, handle any disputes, and comply with applicable law. You may request deletion of your personal data at any time by contacting us.

8. Your Rights

You have the right to request access to, correction of, or deletion of your personal information. To exercise any of these rights, contact us at:

•        Email: customersupport@purecurepk.com

•        WhatsApp: 03409222288

9. Children

Our website is not intended for use by anyone under 18 years of age. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The current version will always be published at purecurepk.com/policies/privacy-policy with the date of last update shown above.

11. Contact

For any privacy-related questions, contact us at customersupport@purecurepk.com or WhatsApp 03409222288.